REI Co-op expands efforts to understand the link between time spent in nature and human wellbeing with a new study
10.30.2019

REI Co-op expands efforts to understand the link between time spent in nature and human wellbeing with a new study

Harvard T.H. Chan School of Public Health invites co-op members in four cities to participate in inaugural study
As REI Co-op prepares to #OptOutside for fifth year, CEO says it’s not enough
10.23.2019

As REI Co-op prepares to #OptOutside for fifth year, CEO says it’s not enough

For the fifth time this Black Friday, REI Co-op will close all its stores, process no online payments and pay all 13,000 employees to #OptOutside with friends and family. But this year, under the leadership of a new CEO and facing a global environmental crisis, the co-op is going a step further: asking its 13,000 employees and 18 million members to join in the fight for life outdoors – and life on this planet.
REI Co-op welcomes Kelley Hall as new Chief Financial Officer
10.21.2019

REI Co-op welcomes Kelley Hall as new Chief Financial Officer

REI Co-op has hired Kelley Hall as its new chief financial officer. Hall will lead the co-op’s financial planning and analysis, accounting, treasury, internal audit, tax, strategic sourcing, and asset protection teams.
REI Co-op opens new store in San Luis Obispo on October 25, invests $20,000 in local outdoor community
10.14.2019

REI Co-op opens new store in San Luis Obispo on October 25, invests $20,000 in local outdoor community

REI Co-op will open its new store in San Luis Obispo on October 25 offering a wide assortment of quality outdoor gear, equipment rentals, experiences and expertise. Located at the SLO Promenade, REI’s new 22,000-square-foot store will bring quality outdoor gear, experiences and expertise to California’s central coast.
REI brings customers broader product selection, more sizes and color options online
10.10.2019

REI brings customers broader product selection, more sizes and color options online

Starting with select brands, the co-op will enhance availability and online product selection
REI Co-op opens first Alabama store in Birmingham on October 4, invests $20,000 in local outdoor community
09.25.2019

REI Co-op opens first Alabama store in Birmingham on October 4, invests $20,000 in local outdoor community

REI Co-op will open its first store in Alabama in Birmingham on October 4. Located at The Summit, REI’s new, 20,000-square-foot store will bring quality outdoor gear, experiences and expertise to the state's largest city. REI Birmingham will also offer personal outfitting services that allow customers to connect with REI experts to get the gear they need for their next adventure. 
REI Co-op to open new store in North Conway, New Hampshire on Sept. 27, invest $20,000 in local outdoor community
09.17.2019

REI Co-op to open new store in North Conway, New Hampshire on Sept. 27, invest $20,000 in local outdoor community

REI Co-op is opening its first New Hampshire store in North Conway on September 27. As a gateway to outdoor adventures in the White Mountains, REI North Conway will feature a new retail experience that combines top-quality outdoor gear, guided outdoor experiences and a wide variety of equipment for rent. Located in the Settlers Green shopping area, REI North Conway is designed to both serve the 53,000 co-op members in New Hampshire and the millions of visitors that adventure in the region every year. 
REI Co-op launches new credit card benefits for cardholders to enjoy a life outdoors
08.27.2019

REI Co-op launches new credit card benefits for cardholders to enjoy a life outdoors

REI Co-op is adding new benefits to its REI Co-op World Elite Mastercard®, making it easier than ever for cardholders to enjoy life outdoors. In addition to 5% back on purchases at REI cardholders now enjoy 2% back on mobile wallet purchases, and extra savings on REI’s adventure travel trips when they use their Annual Dividend – all with no annual fee and no foreign transaction fees. 
REI Co-op names two new executives: vice president of marketing; vice president of customer and brand shared services
08.22.2019

REI Co-op names two new executives: vice president of marketing; vice president of customer and brand shared services

REI Co-op announced today the appointment of two new leaders: Vivienne Long to the role of vice president of marketing and Pardis Ghorbani to the role of vice president of customer and brand shared services. Both roles will focus on inspiring more people to connect with a life outdoors.
 
REI Co-op to open new store in Tampa, Florida in spring 2021
08.22.2019

REI Co-op to open new store in Tampa, Florida in spring 2021

REI Co-op will open a new store in Tampa, Florida in spring 2021, bringing a wide assortment of quality outdoor gear, experiences and expertise to the state's west coast. The new 22,500-square-foot store will be located at Midtown Tampa, an entirely new district that will connect the city’s Westshore and Downtown neighborhoods in early 2021. REI Tampa will also offer a specialty bike shop for customers to take advantage of maintenance and repair services.