REI Co-op and AutoCamp are bringing new immersive experiences to Yosemite National Park. REI has launched six fully guided day tours for visitors to fully experience the wonder of one of the nation’s most epic natural places.
Adventure travel leader REI is launching its first Under 35 trip collection. Each immersive experience is packed with hiking, biking, paddling and other physical activity with plenty of opportunities to get up close and personal with local people, places and cultures. Designed by and specifically for those between the ages of 18 and 35, the collection is a fresh take on active travel to explore Latin and North America, Europe and Asia. The trips complement the co-op’s broader efforts to better serve an age group that is increasingly prioritizing experiences over things.
Adventure travel leader REI is doubling the number of cycling adventures to more than 40 itineraries to satisfy the growing interest of people who want to explore the world by two wheels. Because riding with confidence among a group is an important quality of an amazing experience, eBikes are now part of the base price of REI’s North America cycle tours, where legally allowed. For those who prefer to journey with their own gear, a BYOB (bring your own bike) option is also now available. BYOB and eBikes are available on select international departures in 2019, expanding more next year.
REI has announced the winners of its Top Guide awards, an annual recognition honoring the company’s top travel guides from around the world. Six adventure experts representing Tanzania, Portugal, Argentina, New Zealand, Ecuador, and the United States take home this year’s honor.
REI Co-op announced today the acquisition of its long-standing adventure travel partnerArizona Outback Adventures (AOA). For more than 15 years, REI and AOA have partnered to deliver fully guided active adventures in national parks and iconic destinations across the Western United States. The acquisition complements REI’s broader experiences offering and brings together two like-minded, values-driven organizations focused on providing life-changing outdoor experiences.
REI Adventures has added 30 new trips this year, including South Africa, Mozambique, Portugal, Greece and the United States. The co-op also announced more of its popular women’s trips and options for travelers who prefer a more relaxed pace. The newly launched itineraries add to REI’s collection of experiences that travelers won’t find anywhere else, like the first-of-its-kind mountain bike adventure in Zululand and Mozambique.
REI Co-op today launches Camping Project, an all-new product that enables users to search for bookable campsites and outdoor properties by location and nearby activities. This tool, available at REI.com/campgrounds, is the result of newly available campsite and recreation data from Recreation.gov, the trip planning and reservation service for federal public recreation areas.
To celebrate the release of HBO’s new, original comedy series CAMPING, starring Jennifer Garner, the premium network is partnering with specialty outdoor retailer REI Co-op to launch a nationwide Instagram contest, #CampingHBOContest, and host advance screening parties at three REI flagship stores across the country.
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